AYKUT, O. H. The Mediating Role of Emotional Arousal in the Impact of Social Media Advertisements on Impulsive Buying and Post-Purchase Regret. İşletme Araştırmaları Dergisi, [S. l.], v. 17, n. 4, p. 3147–3167, 2025. DOI: 10.20491/isarder.2025.2144. Disponível em: https://isarder.org/index.php/isarder/article/view/2469. Acesso em: 1 oca. 2026.