M. S. AVCI, H. ÖZDEMİR, E. AKAGÜN, ve N. PARILTI, “Fan Tribes and Brand Titans: The Role of Social Identity in Building Brand Equity in Fenerbahce S.K. and Panathinaikos B.C. Fan Groups”, ISARDER, c. 17, sy 4, ss. 3512–3523, Ara. 2025.